Innovation from the New World.

America, 1936: Instead of supplying mortars and concrete as on-site mixes as was the case in the past, the American construction engineer Arthur C. Avril hit upon the idea of manufacturing the ingredients as exact formulae for ready-mixed dry-mortar mixes on an industrial scale. It was an idea which was to weave its way deeply into present-day construction practice. He called his invention SAKRETE – a derivative of “sack” and “concrete”. Four German entrepreneurs recognised the potential of this invention in 1966 and smoothed the path for it to become an unparalleled European commercial success under the brand name SAKRET.

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Innovation from the New World.
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